and I’m a UX Design Lead
with 15+ years in the industry
Led ux design and usability for marketing site and software platform that aids in changing the commercial lending process and increasing access to capital for businesses across the US.
Defined the company’s brand, gained team alignment, and decided on brand attributes.
Built a marketing site and software platform to simplify the lease accounting process for the client.
Improved the usability and visual design through usability testing and iterating designs, for The Business Journals
Led design and usability best practices for clients including Lowe's, The Business Journals, and Sporting News
Research led projects for The Business Journals that have improved usability, ad viewablity, and visual designs
Freelance research and design project to drive more business leads through SEO
A showcase of visual design projects from Lowe's, Waterfront Communities, and freelance
I have always been a designer at heart, when I was a wee little one I would design greeting cards using our dot matrix printer and would sell them for a dollar.
Email me @ email@example.com, follow me on Behance, or connect with me on LinkedIn.
Amy L Henty ©2023